Swaddlebees and Blueberry have announced that they will merge into one brand and will use the Blueberry name.
Swaddlebees was the original name and Blueberry came later when the company was trying out new designs. In the past, Swaddlebees carried the more natural and organic fabrics and Blueberry used synthetics but the lines have blurred in recent years. In order to simplify things, all current Swaddlebees products will become Blueberry products e.g. the Swaddlebees Capri will become the Blueberry Capri.
According to the Swaddlebees and Blueberry email which was sent out today, the name Blueberry was chosen rather than Swaddlebees because it looks better, there are more products currently under the Blueberry name and is easier to say for those whose first language isn’t English!